First NBA e-commerce store in Chile to launch in September
NEW YORK – The National Basketball Association (NBA) and Fanatics, a global digital sports platform, today announced the launch of the league’s official new e-commerce site dedicated to fans in Chile www.TiendaNBA.cl.
TiendaNBA.cl, operated by Fanatics, will provide fans across the country with an extensive selection of authentic NBA merchandise and memorabilia, including current and former player jerseys, apparel, headwear, footwear, basketballs, and accessories from licensees such as Nike, Mitchell & Ness, New Era and Wilson. TiendaNBA.cl will also be optimized for mobile devices.
“We are delighted to continue serving NBA fans across Chile and Latin America through the launch of this e-commerce store, the NBA’s first ever in Chile,” said Fanatics Senior Brand Manager Felipe Orellana. “Our commitment to fans is to offer a shopping destination that both enhances the fan experience and reflects the excitement and energy of the NBA. We want every visit to TiendaNBA.cl to be an opportunity for fans to express and celebrate their love for basketball, deepening the connections between NBA fans and their favorite players and teams.”
“We have a longstanding commitment to engaging our passionate fans across Chile and couldn’t be more thrilled to collaborate with Fanatics for the launch of TiendaNBA.cl,” said NBA Latin America Vice President of Merchandising, Sergio Perrella. “We are always pursuing new opportunities to diversify our distribution and provide fans with best-in-class options to experience the excitement of the NBA.”
NBA fans in Chile can also continue to shop at the NBA Store at the Shopping Mallplaza Vespucio in Santiago for a wide range of NBA products featuring all 30 NBA teams.
Fans in Chile can follow the NBA on Facebook (Facebook.com/NBALATAM), Instagram (@NBALatAm), YouTube (@NBALatAm) and X (@NBALatAm), and download the NBA App on iOS and Android for the latest news, updates, scores, stats, schedules, videos and more.