SiriusXM and NBA expand agreement to offer fans with streaming subscriptions access to NBA live-game audio
NEW YORK – The National Basketball Association and SiriusXM have expanded their agreement to include additional streaming rights starting with the 2020-21 NBA season. The multi-year agreement will provide SiriusXM subscribers with the SiriusXM Premier Streaming Package access to live audio broadcasts for every NBA game. Subscribers with either a SiriusXM Premier or SiriusXM Essential Streaming Package will also get the exclusive 24/7 talk channel, SiriusXM NBA Radio.
SiriusXM streaming subscribers can access NBA content on the SiriusXM app on their mobile devices, at SiriusXM.com, and on connected devices and smart speakers. Fans with the Premier Streaming Package will now have access to 30 additional play-by-play channels on the SiriusXM app and at SiriusXM.com, each dedicated to carrying the official radio broadcast for each NBA team, making it easy for fans to find and listen to their favorite team’s announcers for every game. Schedules can be found at SiriusXM.com/NBAschedule.
Consumers with either the SiriusXM Premier Streaming or SiriusXM Essential Streaming Package can now access the 24/7 SiriusXM NBA Radio channel. The channel offers extensive and in-depth coverage of the NBA with a daily lineup of shows hosted by many former coaches and players as well as SiriusXM’s roster of insiders. Fans can stream SiriusXM NBA Radio programming anytime they want. Go to SiriusXM.com/NBA for more info on SiriusXM’s exclusive NBA programming.
Streaming access to NBA programming will continue to be available to SiriusXM subscribers with the SiriusXM All Access satellite service, who can listen on their SiriusXM radio in-vehicle and on the SiriusXM app.
Right now, SiriusXM is offering new eligible customers their first 3 months of the Premier Streaming Package for $1. Fees and taxes apply. See Offer Details and sign up at SiriusXM.com/NBATrial.
About SiriusXM
Sirius XM Holdings Inc. (NASDAQ: SIRI) is the leading audio entertainment company in the U.S., and the premier programmer and platform for subscription and digital advertising-supported audio products. Pandora, a subsidiary of SiriusXM, is the largest ad-supported audio entertainment streaming service in the U.S. SiriusXM and Pandora’s properties reach more than 150 million listeners, the largest addressable audience in the U.S., across all categories of digital audio – music, sports, talk, and podcasts. SiriusXM’s acquisitions of Stitcher and Simplecast, alongside industry-leading ad tech company AdsWizz, make it a leader in podcast hosting, production, distribution, analytics and monetization. SiriusXM, through Sirius XM Canada Holdings, Inc., also offers satellite radio and audio entertainment in Canada. In addition to its audio entertainment businesses, SiriusXM offers connected vehicle services to automakers. For more about SiriusXM, please go to: www.siriusxm.com.
About The NBA
The NBA is a global sports and media business built around four professional sports leagues: the National Basketball Association, the Women’s National Basketball Association, the NBA G League and the NBA 2K League. The NBA has established a major international presence with games and programming available in 215 countries and territories in more than 40 languages, and merchandise for sale in more than 100,000 stores in 100 countries on six continents. NBA rosters at the start of the 2019-20 season featured 108 international players from 38 countries and territories. NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has created one of the largest social media communities in the world, with 1.9 billion likes and followers globally across all league, team, and player platforms. Through NBA Cares, the league addresses important social issues by working with internationally recognized youth-serving organizations that support education, youth and family development, and health-related causes.