The NBA today announced that fans who create an NBA ID – the league’s new global membership program – will have access to the most expansive range of NBA experiences ever in Europe as part of The NBA Paris Game 2023 Presented by Nike.
read moreThe NBA and the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) today announced that “NBA District,” an immersive, interactive fan event in conjunction with The NBA Abu Dhabi Games 2022, will be held at Manarat Al Saadiyat in Abu
read moreThe NBA and Zebra Valley – the newly-created production company of FIFA World Cup winner, France National Team member and Paris-Saint Germain forward Kylian Mbappé – today announced a multiyear content creation partnership that will engage fans
read moreThe NBA today announced the launch of “NBA 75 Euro Vote,” a campaign to celebrate the league’s landmark 75th Anniversary Season with fans in Europe and commemorate the contributions of European players throughout the league’s 75-year history.
read moreThe NBA today named George Aivazoglou Head of Fan Engagement and Direct-to-Consumer for Europe and the Middle East (EME).
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