The most-viewed plays across NBA social and digital platforms for the 2024-25 regular season were two acrobatic layups by the Memphis Grizzlies’ Ja Morant in a game against the Brooklyn Nets on Nov. 4.
read moreThe NBA delivered its most-watched Christmas Day in five years, averaging 5.25 million viewers per game in the U.S. across ABC, ESPN, ESPN2, Disney+ and ESPN+, according to Nielsen Fast Nationals. Viewership was up 84% vs. last year.
read moreThe NBA today announced that the 2023-24 regular season delivered record-breaking engagement in Europe and the Middle East (EME) across the NBA App, NBA League Pass and the league’s 18 localized social media accounts in EME.
read moreThe inaugural NBA In-Season Tournament Group Play stage delivered strong increases in television viewership, attendance and digital and social media engagement.
read moreThe 2023 NBA Playoffs across ABC, ESPN and TNT averaged 5.47 million viewers, making it the most-watched playoffs in five years.
read moreDriven by its multi-platform digital strategy, the NBA finished the 2022-23 regular season with record-breaking engagement across the NBA App, NBA League Pass and NBA social media accounts.
read more“NBA Rewind with Ahmad Rashad,” the latest interview series by Emmy® Award-winning executive producer and host Ahmad Rashad, will debut today at 1 p.m.
read moreThe NBA and Meta today announced a multiyear partnership extension that will feature a new virtual reality experience for fans through Meta Horizon Worlds via Meta Quest, the official VR headset of the NBA and WNBA.
read moreThe NBA today announced that fans who create an NBA ID – the league’s new global membership program – will have access to the most expansive range of NBA experiences ever in Europe as part of The NBA Paris Game 2023 Presented by Nike.
read moreThe NBA today announced “Pass the Rock,” a new NBA Entertainment original multi-part series, will stream exclusively on the NBA App beginning Thursday, Dec. 15.
read more