The National Basketball Association (NBA) today announced the launch of five dynamic basketball-themed characters, “The NBA Hoop Troop,” to represent the league’s comprehensive and interactive youth-focused platform aimed at growing the game o
read moreThe National Basketball Association (www.nba.com) and the Panini Group (www.paninigroup.
read moreFollowing a record-breaking year in 2011-12, the NBA will begin its 67th season on Oct. 30 with eight nationally televised games in four days on TNT, ESPN, and NBA TV as part of Kia NBA Tip-Off ’12.
read moreThe National Basketball Association (NBA) and BBVA Bancomer, the largest financial institution in Mexico, have agreed to a partnership that makes the banking group the Official Presenting Partner of NBA Mexico Game 2012.
read moreSAP AG (NYSE: SAP) and the National Basketball Association (NBA) today announced that the league has selected the SAP HANA® platform to develop an unprecedented statistical experience for its fans on NBA.com.
read moreThe National Basketball Association (NBA) and Zignia Live, a premier live entertainment and events company in Mexico, today announced a multiyear partnership that includes a preseason game in Mexico featuring the Orlando Magic and New Orleans Hornet
read moreBEIJING – Yao Ming and NBA China today announced a broad and comprehensive partnership to further basketball participation, develop youth basketball, promote cultural exchange, and conduct social responsibility programs in China.
read moreThe National Basketball Association and Quiksilver today announced a multi-year merchandising partnership in which Quiksilver, the world’s leading manufacturer of surf apparel, will create a line of NBA branded boardshorts.
read moreThe National Basketball Association (NBA) presented the Orlando Magic with the inaugural NBA Team Sponsorship Activation of the Year Award at the annual NBA Sponsorship Workshop in Toronto on May 2.
read moreThe National Basketball Association (NBA) and Kia Motors America (KMA) announced today that the league’s official automotive partner will serve as the presenting partner of the 2011 NBA Draft.
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