Coca-Cola Company and NBA expand global marketing partnership
The National Basketball Association (NBA) and The Coca-Cola Company today announced a new multiyear extension of their longstanding global marketing partnership.
read moreThe National Basketball Association (NBA) and The Coca-Cola Company today announced a new multiyear extension of their longstanding global marketing partnership.
read moreThe NBA and SENSIO Technologies Inc. today announced they have teamed up to provide NBA All-Star Saturday Night presented by State Farm and the 60th NBA All-Star Game internationally in cinemas in live 3D for the first time.
read moreNEW YORK – The National Basketball Association (NBA), Haier, the City of Los Angeles, and Electronic Recyclers International (ERI) today announced that they are joining together to host the first NBA All-Star E-waste Recycling Day presented by
read moreNEW YORK – The National Basketball Association (NBA) and Foot Locker today announced a new multiyear extension of their longstanding partnership.
read moreMarvel Entertainment, LLC, a global character-based entertainment licensing company, and the National Basketball Association today announced a collaboration to launch an exclusive collection of co-branded merchandise featuring NBA team logos alongsid
read moreNBA Commissioner David Stern announced today that the NBA is proceeding with the purchase of the New Orleans Hornets, following Gary Chouest’s decision not to proceed with the acquisition of the interest of majority owner George Shinn.
read moreBrian McIntyre, who has directed the NBA Communications Department and later the Basketball Communications Department, since 1981, is stepping down from daily oversight to become Senior Communications Advisor to Commissioner David Stern, the NBA anno
read moreThe NBA Board of Governors has unanimously approved the acquisition by Michael Jordan of a controlling interest in the Charlotte Bobcats.
read moreThe National Basketball Association (NBA) today announced the launch of éne•bé•a, a new marketing campaign that customizes the NBA experience for Hispanic fans, who make up 15 percent of the NBA’s fan base.
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